Pacifico Optical Pops-Up To Start Summer

Pacifico Optical Pops-Up To Start Summer
December 1, 2016 Joe Cutcliffe

Pacifico Optical Pops-Up To Start Summer

By in Fashion on

Bondi-based eyewear startup Pacifico Optical have made some pretty huge leaps since their conception in 2014, with famous fans Liam Hemsworth, Silvia Garcia, Jai Stevens, Ethan Turnbull and Brooke Nash all sporting their wares and flying the flag of Aussie-made sunnies.

With their first retail store in the pipeline for next year, founders Alain Guglielmino and Nicholas Guzowski decided it was time for a pop-up to get the ball rolling, and have opened up shop in the now defunct bottle-o of The Old Clare Hotel in Chippendale, to get their goods to the public in time for Christmas.

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“Placing our brand within the beautifully refurbished Old Clare Hotel and its neighbouring lifestyle precinct allows us to engage with new consumer groups, outside of our much-loved home of Bondi”, says lawyer slash accountant Guzowski, while his business partner, marketing guru-cum-vintage car collector Guglielmino states “Being similar to a physical showroom to support our e-commerce business we want to entice the customer in from the street and offer them a unique brand experience.” says Guglielmino.

The pop-up is open from 10am every day until the 7th of December at The Old Clare Hotel, 1 Kensington St, Chippendale NSW 2008.

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