hilarious book face instagram photos

The 122-Year Old Bookstore Taking Instagram by Storm

When it comes to self-promotion, French bookstore Librairie Mollat is killing it. I’m of course talking about its Instagram series Book Face where the staff of the 122-year-old independent store are making art by merging book covers with their own faces. The book sleeves are held up like masks, cleverly positioned to blend jawlines, eyes and noses.

My Modern Met reports that the art style is called trompe l’oeil and the book face series is similar to the sleeve face trend where people were similarly using vinyl covers. It’s also worth a look.

Librairie Mollat’s employees are seen using a variety of different novels, art books, and magazines from across the globe. Even award-winning Aussie author Christos Tsiolkas and his book Barracuda made the cut. In some of the images, the staff takes the easy way out, covering entire faces, but some are genuinely surprising, seamlessly blending the features.

Book Face has paid off for the old bookstore as Librairie Mollat now has over 63k Instagram followers. There’s another great Instagram account we think you should check out. It’s Man of Many Tastes. Maybe you’ve heard of it?







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Michael Vane

Michael Vane

Michael Vane is an experienced journalist, copywriter and content creator who has produced fun and informative content for Man of Many since 2016. Specialising in gaming, technology and entertainment reporting, Michael is extremely adept at navigating new technologies and providing reviews on the latest releases. He possesses a Bachelor’s Degree in Communications and Media Studies from Griffith University, and his work has been featured in publications such as Game Informer, Pilot, Wine Selectors and PowerUp!, to name a few.