Wake Up Call is the world’s first music festival held within the grounds of a luxury hotel chain. W Hotels, the boutique brand within the Marriot portfolio, hosted Angus & Julia Stone, Tove Lo, FKJ and dozens of other international acts at its Seminyak, Bali resort. What followed was two days and nights of live music, food and drinks all by the pool and beachside. We were there, and it was rad.
W Bali was fully booked, and thousands more attended via day passes. In between sets (or during), guests chilled at the hotels’ Away Spa, hit the on-site bars and restaurants, and retreated to the comfort of their rooms for W Hotels’ signature Whatever/Whenever service. Maybe the most popular attraction was photo corner: Wake Up Call 180-degree’ photo booth. Got to love that social media!
So far, there have been three Wake Up Call festivals around the globe. The first was held at W Hollywood followed by W Barcelona. The festival is expected to reach W Dubai in early 2019. Each unique location offers a variety of activities and hosts a different line up of musicians. After this initial run of dates, the festival is expected to return, but at different W locations. With the recent opening of W Brisbane, and W Sydney opening in 2020, a closer to home Wake Up Call might be on the cards.
Wake Up Call may seem like an unusual fit – luxury hotel chain, the epitome of rest and relaxation, hosting the ruckus of a live music festival. Except, music is in the hotel chain’s DNA. W Hotels has its own record label and a reputation for uncovering and nurturing emerging artists. W Seminyak even has a Sound Suite. The brand’s music studio and writer’s room for professional recording artists, studio musicians, producers and hotel guests to record in style while on the road. If you’re concerned about live music disrupting your R & R, I can safely say, the sound barely travelled to my guest suite.
Wake Up Call is unlike any other music festival. It trades the dust, mud and long lines for a portaloo for everything the refined businessman or holidaymaker wants from their time abroad. W Hotels offered excellent Wake Up Call Bali package deals for Marriot Rewards members. It’s likely the same will be provided for future festival dates. Or if you’re an Australian abroad looking for some live music, day passes are where it’s at. Wake Up Call is the music festival experience you know and love, only better.
Man of Many travelled to Bali as a guest of W Hotels.