Through the vision of René Lacoste, professional tennis player and founder of Lacoste, the brand is credited with creation of the polo shirt, the world’s first tennis-ball machine and various other innovative products such as tennis racquets, bags and golf clubs. In order to revive the tradition of innovation within the brand, Lacoste Lab for Lacoste L!VE was born. The 2013 Lacoste Lab for Lacoste L!VE collection features collaborations with heavyweights such as Dragon, Salomon and Obut, offering a range of cool and quirky products including a ski/snowboard helmet US$470.48, goggles US$196.95, skateboard US$273.54, snowboard US$563.49 and Pétanque set US$98.47.
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