Nike is ushering in the radical evolution of the fan experience with the world\u2019s first NBA connected jersey. The Nike NBA Connected Jerseys gives you an all-access pass into the world of teams and players.\r\n\r\nUsing new NikeConnect technology, each adult-sized Nike NBA Connected Jersey will have an embedded NFC chip that will launch real-time team and player content such as pre-game arrival footage, highlight packages and players\u2019 favourite music playlists all on your mobile device.\r\n\r\n\u201cAfter helping fuel the sport\u2019s impact for years, we are thrilled to now be able to push the boundaries of what\u2019s possible directly with the NBA," said Mark Parker, Chairman, CEO and President of Nike, Inc. \u201cFrom modernising the look of the game to revolutionising how fans can be a part of it, we can\u2019t wait for the season to start.\u201d\r\n\r\n\r\n\r\nThroughout the season, a wealth of exclusive offers and experiences will bring fans closer to the game. To unlock the features, you will need to download the NikeConnect app and tap the jersey with your smartphone.\r\n\r\n\u201cIn our new connected era, Nike will lead with products that build a relationship with our consumers,\u201d said Trevor Edwards, President, Nike Brand. \u201cWith NikeConnect, we deliver to basketball fans everywhere the personal and premium experiences we know they love.\u201d\r\n\r\nThe Nike NBA Connected Jerseys are available now exclusively online. In other related news, Nike launched the stunning red Air Jordan XXXII, and we chat with NBA star Matt \u2018Delly\u2019 Dellavedova.\r\nCheck it out\r\n\r\n\r\n\r\n\r\n\r\n\r\nHave you subscribed to Man of Many? You can also follow us on Facebook, Twitter, Instagram, and YouTube.