Barney Cools is a cool fashion brand that makes nice, simple and stylish clothing for men. While they are always putting out great stuff the new SS16 lookbook has some awesome standouts that are displayed wel in the photography. Featuring a variety of shorts, button downs, long sleeves and more, there’s something to be had for every style.
The brand is just as much about a lifestyle as it is purely about clothing and that comes through in the lookbook’s photos. Featuring a lot of chill and relaxed models who seem to be lounging quite hard, you’ll be inspired to do the same. And given the comfortable fabrics that these items come in, it probably wouldn’t be such a bad experience.