Facebook
Twitter
LinkedIn
Reddit
Pinterest
Flipboard
Email
Messenger
WhatsApp
Todd Snyder Gets Preppy with Converse in New Collaboration
American fashion designer Get Creative on the Course with FootJoy’s Customisation Platform has long been a fan of Converse, and he has offered the shoe line for some time now. For the first time, Snyder is partnering with Converse on a new collection that features 10 classic styles, all priced from USD$35.
You’ll also like:
Converse x Keith Haring Takes Street Style Back to the Underground
Converse All Star Crater Turns Trash into Treasure
Kim Jones x Converse Chuck Taylor 70 Stays Close to its Roots
“We’ve stocked Converse sneakers for a while, but this is our first true collab, which is what made it such an exciting project,” says Snyder. “In a way, I like to think every collaboration I do is both a continuation and a new direction. With Jack Purcell, it’s a continuation of the iconic design details that made fans out of legends like James Dean, Ray Eames, Steve McQueen and Kurt Cobain, but also a new direction in that we created a full head-to-toe capsule for the next generation of creatives.”
For Snyder, it was Jack Purcell who inspired the new collection. Purcell was a Canadian badminton player who claimed the world championship title in 1933, and then held onto it until he retired in 1945.
“When we decided to work together, I looked into the history a bit more, and as I learned more about Jack Purcell himself, I realised how cool he was—a bit of a rebel on the badminton courts,” says Snyder. Keeping in line with that rebel nature, Snyder created a sneaker in two colour options and a cork insole. The colours are a deep blue and a natural canvas. The laces have pops of pink on the tips and the shoes sport the signature toe-cap in a contrasting tone.
In addition to the shoes, the collection also features apparel, including crews, jogger pants, a polo, and a Harrington Jacket. There’s also a crew sweatshirt with the Jack Purcell racquet club logo as well as a baseball hat in a tartan pattern. The apparel ties into the currently popular and perpetually classic prep look. This may be a first-time collaboration, but given the results, it’s a partnership that will hopefully continue.
You’ll also like:
Converse x Keith Haring Takes Street Style Back to the Underground
Converse All Star Crater Turns Trash into Treasure
Kim Jones x Converse Chuck Taylor 70 Stays Close to its Roots
Mr Mark Jessen
Mark Jessen studied English at Brigham Young University, completing a double emphasis in creative writing and professional writing/editing. After graduating, Mark went to work for a small publisher as their book editor. After a brief time as a freelance writer, Mark entered the corporate world as a copywriter. These days, his hours are spent mostly in proofing and editing, though he continues to create content for a wide variety of projects. In 2017, Mark completed UCLA's Creative Writing Certification. A prolific writer, Mark has over 20 years of experience in journalism.
