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16 of Chopard’s Most Iconic Timepieces on MR PORTER
MR PORTER has added 16-timepieces from the independent watch manufacturer Chopard to its award-winning online destination for men’s style. Founded in 1860, this family-run watchmaking dynasty takes to its new digital home with a renowned collection of watches that include the Alpine Eagle, Classic Racing and the iconic L.U.C. Pairing in-house movements from its Fleurier manufacturer with cases crafted in Geneva, Chopard is the latest watch designer to feature on MR PORTER.
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Delivering a curated selection of 16-timepieces from across the brands iconic Classic Racing, L.U.C and Alpine Eagle collections, Chopard is the latest designer on the world’s leading, award-winning online destination for men’s style. Bringing key highlights like the L.U.C Perpetual Twin Automatic Perpetual Calendar Watch, the Alpine Eagle Automatic 18-Karat Rose Gold Watch and the Mille Miglia Classic Automatic Chronograph Watch, Chopard arrives with one hell of a horologists pedigree.
With prices ranging from as low as $5,260 for the Chopard Mille Miglia Classic Chronograph to as high as $43,900 (unfortunately, excluding tax) for the Chopard Alpine Eagle Large Automatic, don’t expect to walk away with a bargain. Instead, we recommend approaching Chopard timepieces as an investment in time.
Hitting MR PORTER less than a month after the launch of new widgets for iPhone and iPad users, there appears to be a new focus towards “personalising the customer experience”. Looking to provide customers with even more up-to-date and valuable information, Alison Loehnis, President, NET-A-PORTER and MR PORTER, believes it will enable their “customers to shop our curation of the world’s most coveted brands with ease.”
Bringing “glanceable, relevant content to the home screen,” independent watch manufacturer Chopard are sure to be a part of MR PORTER’s continued commitment to developing the most advanced mobile experience for luxury customers.
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Elliot Nash
Elliot Nash is a journalist and content producer from Sydney with over five years’ experience in the digital media space. He holds a Bachelor of Communications (Media Arts & Production) from the University of Technology Sydney and a Diploma of Screen & Media from the Northern Sydney Institute of TAFE. Specialising in pop culture, news & current affairs, photography, audio and hi-fi, Elliot’s work has featured in 9News.com.au, 7NEWS.com.au, Next Luxury, Alive Radio and WhistleOut. He currently works as a Context Executive at Yoghurt Digital.
