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Post Malone’s Record-Setting Rosé is Coming to Australia
Boasting a brand partnership portfolio including Bud Light, Doritos and Crocs, it may be surprising to see the face-tatted Post Malone sitting atop the elite world of wine. However, the 27-year-old rapper has never been one to get intimidated by labels or tradition and has seemingly developed the Midas touch in all business endeavours. Since launching his drink product in 2020, a Provencal rosé called Maison No.9, bottles have been flying off the shelves faster than his album records. Today, we can reveal Aussie fans will now be able to taste the creation he affectionately calls “the juice”, but don’t expect it to sit in stores for very long.
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Image: Supplied
Post Malone’s Maison No.9 will arrive in Australia this October, with only 10,000 bottles available. Record-breaking sales in the US and UK saw 50,000 bottles sold in 48 hours, so we recommend turning up your internet speed and having the refresh button ready to go if you’re keen to swipe a bottle.
Maison No.9 was born from Post Malon’s love for the Mediterranean lifestyle and rosé wine in particular. Joining forces with music manager Dre London and James Morrissey of Global brand Equities, the three founders worked closely with multi-award-winning Provence winemaker Alexis Cornu to perfect the liquid, sampling over fifty blends before landing on their desired balance.
“I always loved the Mediterranean – there’s just something about the lifestyle out there. When you venture into the hills of Provence, it’s a special vibe. The people have always been so nice to us, we are always welcomed. I just like the pace of life,” Post Malone previously stated in an interview with W Magazine.
Image: Supplied
Post was first introduced to the pink wine by fellow A-list celebrity Mark Wahlberg. “I was hanging out with him at his house and he has this crazy wine collection. He really turned me on to the good stuff,” explained Post Malone.
“After that me and (music executive Dre London) started exploring new wines in restaurants, and got a real taste for it.”
For those keen to pop a bottle, fans can expect aromas of freshly picked fruit, with hints of sweet French desserts once uncorked. From there, the clean, dry, crisp finish is balanced and round with a texture that is mouth-watering and savoury – “perfect for drinking on its own or alongside light dishes”.
Limited to just 10,000 units, Maison No.9 will be available from October 6th to purchase exclusively from Dan Murphy’s online for AUD$42.99.
Image: Supplied
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Sam Mangioni
Sam Mangioni is an experienced Staff Writer with an extensive background in digital content production and news. Prior to working for Man of Many, Sam spent three years at Southern Cross Austereo where he served as a Content Producer and News Reporter for the flagship Triple M Breakfast Program. The Sydney-based reporter completed a Bachelor of Commerce from Macquarie University Majoring in Marketing in 2014. A specialist in sport, lifestyle and gear coverage, Sam's work has also featured in Fight News Australia.
