What do men’s silk scarves have in common with dropping the needle into the groove of a classic vintage record? According to French house of fashion Hermés, a lot.
The designers of high-end fashion, who are particularly famous for their elegant and ornate neck adornments, are hosting three rock ‘n’ roll filled days at Melbourne’s chic Fortyfivedownstairs pop-up space, starting today, aptly titled Hermés Silk Mix.
Launched at an exclusive event last night, the fashion house has recreated the look and feel of a vintage record store at the quirky events space. Men’s silk scarves and ties are showcased amongst record sleeves and cassette tape covers, creating an intimate space that allows guests to search and discover just as they would if they were browsing in a vintage record emporium.
Artistic Director of the Hermés men’s universe Véronique Nichanian teamed up with Director of Men’s Silk Christophe Goineau and artistic director Thierry Planelle to coordinate the space, which combines a joint passion for music and sound with their vast knowledge of menswear.
Live music is showcased each evening, with hip hop outfit REMY kicking things off tonight, followed by Melbourne-based rockers The Delta Riggs tomorrow (the 31st) and indie pop sensation MANE ending the three-night affair on Monday night. Live music kicks off at 8pm each night.
After its brief run in Melbourne, the iconic installation will continue on its tour of the world, visiting other major cities. Given how fleeting and rare an opportunity this is to see some of the most iconic designs in the world of menswear, combined with killer live tunes from some of Australia’s finest, it’s an exhibition not to be missed.
Hermés Silk Mix is held at Fortyfivedownstairs, 45 Flinders Lane, Melbourne.