In the latest collaboration between PUMA and the Parisian label Brooklyn We Go Hard, they bring together a SS 2015 collection that fuses together new colour palettes with unexpected fabrics across a range of footwear, apparel and accessories. The founders of BWGH continues to take inspiration from PUMA’s rich sporting heritage with this season seeing classic silhouettes transformed through a sophisticated material execution of plush nubucks, leathers and jersey materials. Additional inspiration is drawn from Ethan Cook who is a born and raised New Yorker who is famed for his square and rectangle prints.
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