The Genesis Essentia is a multi-motor electric vehicle from Hyundai (Genesis is Hyundai\u2019s luxury spinoff). With the driving motivation behind the vehicle being to elevate and reimagine \u201cAthletic Elegance,\u201d the Essentia has a big bill to pay. If anyone can deliver on that bill, though, it\u2019s veteran designers Luc Donckerwolke and Sangyup Lee\u2014both formerly of Bentley.\r\n\r\n\r\n\r\nThe design took cues from Korean culture rather than western opulence. For instance, Lee specified that Korean calligraphy, with its emphasis on the white space and not the lettering, informed the no-clutter approach to the Essentia\u2019s design. The look of the car takes you back to the tourers of the 60s, with swooping lines. You\u2019ll notice the quad headlamps as being unique to the Essentia. And you can\u2019t miss the butterfly doors.\r\n\r\n\r\n\r\nThe interior is a striking copper and blue scheme accentuated by crosshatch patterns. The Cognac leather also sports chevron quilting. The car is a 2 + 2, but the rear seats blend into the background enough that you\u2019ll feel like it\u2019s meant just for two. The instrument panel breaks from tradition as well, sweeping across the length of the dash rather than being segmented into a driver\u2019s and passenger\u2019s side. It takes a moment to get used to the mottled material that covers portions of the interior, but even that serves a purpose\u2014it\u2019s recycled carbon fiber.\r\n\r\n\r\n\r\nAs a starting point for Genesis design, the Essentia sets a high bar for the upcoming generations.\r\nCheck it out\r\n\r\n\r\nHave you subscribed to Man of Many? You can also follow us on Facebook, Twitter, and Instagram.