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Nobu Hotel x Porsche Launch ‘First-of-its-Kind’ Luxury Experience
By Elliot Nash - News Published:
Buckle up! Luxury is shifting gears, and it’s a ride you’ll want to take. Porsche Cars North America, Inc. (PCNA) and Nobu Hotel Atlanta are teaming up to offer travellers an experience that’s about as impressive as an autobahn adventure in a 911 GT2 RS. Located within revving distance of Porsche’s U.S. headquarters, Nobu Hotel Atlanta has unveiled the Porsche Icon Suite and Porsche Classic Room, raising the RPMs of luxury accommodation.
RELATED: Inside this Porsche 917 Replica, You’ll Find a $125,000 Le Mans Slot Car Raceway!
Nobu Hotel x Porsche | Image: Porche USA
It’s a fusion of two high-octane brands delivering an unforgettable experience, just like when you pair a Ristretto Bianco with a fresh croissant – pure harmony. “Our goal is to provide an elevated experience for everyone who engages with our brand,” says Ayesha Coker, VP of Marketing at PCNA.
The rooms at Nobu Hotel Atlanta vibrate with Porsche DNA, bringing together art, décor and memorabilia in a way that’s as sleek and stylish as a Cayman in a showroom. It’s not just about the art on the walls or the shiny badges but also the attention to detail that Porsche and Nobu are known for – from the high-quality amenities to the Porsche-dedicated executive conference room onsite. Fancy exploring Atlanta? Do it in style with the hotel’s all-electric Porsche Taycan house cars, navigated by your personal chauffeur.
Nobu Hotel x Porsche | Image: Porche USA
The offering at Nobu Hotel Atlanta is not just about luxurious accommodation but also the immersive Porsche experience. Guests staying for two nights in the Porsche Icon Suite will enjoy breakfast for two, Nobu’s Signature Omakase dining experience, a personalised Porsche bathrobe to take home, and an in-room Nobu Champagne bottle. Need to venture out within a 3 mile (roughly 5km) radius? Your ride awaits – the Porsche house car service.
Both Porsche and Nobu are known for delivering a top-tier experience. Rachael Palumbo, VP of Global Hotel Branding at Nobu Hospitality, suggests that this collaboration is about enhancing the guest journey and merging the 75 years’ worth of brand excellence that Porsche brings to the table. The end product? A symphony of luxury and comfort that makes your stay as memorable as a lap on the Nurburgring.
Nobu Hotel x Porsche | Image: Porche USA
So, whether you’re a petrolhead, a jet setter, or simply someone who appreciates the finer things in life, make sure you check out this high-octane offering from Porsche and Nobu Hotel Atlanta. Availability might be subject to the same laws as a limited-edition 911 R, so better book your Porsche Icon Suite or Porsche Classic Room pronto. Visit atlanta.nobuhotels.com for more details.
So, who’s ready for a journey to Atlanta that’s as exciting as hitting the open road in a Panamera? Let’s hope the Porsche-Nobu fusion will inspire more luxury brands to join forces. Because who wouldn’t want a Ferrari-themed sushi restaurant or a Bentley-style spa retreat? Here’s to more horsepower in hospitality.
Nobu Hotel x Porsche | Image: Porche USA
