Ktm by busypeople

BusyPeople Turns the KTM 390 Duke into a Neo-Punk Scrambler

It’s an interesting marriage—not just of two people, but of art. Husband and wife duo Akash and Garima Das run BusyPeople as a side project where they create everything from photography to custom motorcycles. The KTM 390 Duke is an example of the customisation work that this couple does, and the art of the build and the photography is readily apparent.

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The KTM 390 Duke is already an impressive bike. It offers plenty of power from its small-displacement motor. The engine is a liquid-cooled 373cc single-cylinder model that has a compression ratio of 12.6:1. It can produce 44 horsepower accompanied by 27 lb-ft of torque. The four-stroke engine connects to a six-speed gearbox that uses a chain final drive to transfer the power to the rear wheel. BusyPeople started with that basis and went down a neo-retro road for their version of the scrambler.

The bike was stripped down to its stock body and then went in-house for bespoke attributes. The new looks include a grilled headlight housing as well as hand-shaped fenders. The aluminium tank was kept blocky, adding to the retro vibe. LED lighting in the tail section was added to a custom subframe that holds up the solo saddle. Galfer brake rotors were added up front along with new handlebars and a new LED headlight from JW Speaker. The Wheels are 17-inch laced Akronts shod in Scorpion Rally STR tires from Pirelli.

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BusyPeople finished off the bike with a metallic grey colour set on a black frame. Then it was off to the studio for a photography session. The photos of the project give a real sense to the artistic minds behind the custom motorcycle. In fact, they make you wonder why this is just a side hustle for the creative couple and not a full-time gig.

Check it out

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Staff Writer

Mr Mark Jessen

Mark Jessen studied English at Brigham Young University, completing a double emphasis in creative writing and professional writing/editing. After graduating, Mark went to work for a small publisher as their book editor. After a brief time as a freelance writer, Mark entered the corporate world as a copywriter. These days, his hours are spent mostly in proofing and editing, though he continues to create content for a wide variety of projects. In 2017, Mark completed UCLA's Creative Writing Certification. A prolific writer, Mark has over 20 years of experience in journalism.