Jabra’s research shows that those who use headphones on a daily basis consider calls more important than music, plus over a third of those surveyed use voice controls.
So Jabra designed its Elite earbuds to meet the needs of users looking for outstanding music quality, but also strong voice capability, whether they’re making calls or increasingly using voice assistants such as Alexa, Siri or Google Now.
At CES 2018, Jabra showcased three new products of its Elite range: Elite 45e is for users who want the best-combined voice and music experience in a headset with a discreet design and a great fit. This soft neckband headset is lightweight and features a unique box microphone solution that Jabra claims deliver the clearest voice communication on any stereo wireless headphone.
Elite 65t is a third generation true wireless earbud aimed at those who want the best voice and music experience without wires. It’s engineered to ensure a stable wireless connection and best call and voice quality. The 65t includes one-touch access to Siri and Google Now. There’s also new integration for Amazon Alexa and up to 15 hours of battery life.
The Jabra Elite Active 65t has the features of Elite 65t while being suitable for sports and training sessions. The earbuds have enhanced grip, through a special coating, integrated accelerometer for tracking features and IP56 sweat, water and dust certification. The Elite Active 65t has five hours of listening time on one charge with two additional charges in the cradle.
“By introducing the Elite franchise, we have demonstrated to headphone users that we understand their needs and that we are fully committed to providing the best voice and music headphone solutions,” said René Svendsen-Tune, CEO at Jabra.
“Our new Elite franchise accommodates three levels of technology in sound, microphone and voice interaction capabilities, different endurance levels, and both true wireless earbud and neckband solutions.”
With the Elite family of products, headphone users no longer have to choose between great music headphones or a headset designed for voice and calls, now they can have both with whichever Elite product they want.
Elite products also come with the security of a two-year warranty against dust and water ingress (two years for the Elite Active 65t also including sweat ingress).
The Jabra Elite 65t will be available in Australia from March. The Jabra Elite Active 45e and Jabra Elite Active 65t will be available in Australia in mid-2018.