Leica is going off the wall. The international and premium camera manufacturer has teamed up with fashion label Vans and skater, musician and photographer Ray Barbee to introduce the limited-edition Leica D-Lux 7 Vans x Ray Barbee camera.
According to Leica, the latest new release not only celebrates the spirit and lifestyle of skateboarding culture but also typifies the best of the brand’s camera technology. But while the inside is special, the real interest is on the outside. The Leica D-Lux 7 Vans x Ray Barbee Edition camera is covered in Vans’ iconic checkerboard pattern, with the top plate featuring Ray Barbee’s signature. Further, the Vault logo, a sub-brand that Vans reserves for particularly high-end products and exclusive collaborations, will also make an appearance.
It also includes a specially designed carrier strap and matching dust bag both in petrol blue. One side of the dust bag is adorned with Barbee’s quote, “The joy is in capturing the journey,” which has become the motto of this joint venture and collaboration. While the other side of the dust bag shows the famous words of Ernst Leitz II: “Ich entscheide hiermit: Es wird riskiert” (“I hereby decide: the risk shall be taken”) which marked the go-ahead for the production of the Leica I in 1924.
“I am very honoured to be working with both Vans and Leica – not just to show the connection between skating and photography, but also to celebrate the enormous contributions of both brands in their respective fields,” Barbee said. “The coming together of these two brands represents a truly special collaboration.”
This limited-edition Leica D-Lux 7 Vans x Ray Barbee camera has the same technical specifications as the serially produced model. Which is distinguished by a large Micro Four Thirds sensor and fast zoom lens with a full-frame-equivalent range of 24 – 75 mm.
Vans complement the collaboration with specially designed T-shirts. As well as shoes that include a petrol-coloured model with red eyelets and checkerboard lining which is also adorned with the afore-mentioned quotes by Ray Barbee and Ernst Leitz II.
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