If you really like watches, you probably aren\u2019t yet ready to give up your hard-won Rolex for a smartwatch just yet. What if your Rolex could double as a smartwatch? With the Frederique Constant E-Strap, it can do just that.\r\n\r\nThe Fr\u00e9d\u00e9rique Constant Group, a firm that focuses on connected technology, recently launched their new E-Strap. Don\u2019t have a Rolex? No problem as the E-Strap can turn your ordinary old watch into a smart, 21st-century watch.\r\n\r\n\r\n\r\nThis new leather watch strap has the potential to turn just about any watch into a sleep and fitness tracker. All of the electronics and sensors, including the accelerometer and battery, are located in the strap\u2019s buckle rather than the watch case. Connected to the buckle of the strap is a tiny module that tracks fitness and sleep. The buckle module is so small that you can hardly even see it. It also weighs next to nothing.\r\n\r\nThe Fr\u00e9d\u00e9rique Constant E-Strap is water resistant and charges through a tiny port located on the left-hand edge of the strap. According to Fr\u00e9d\u00e9rique Constant, the charge lasts one week.\r\n\r\n\r\n\r\nThe strap works with an app that tracks your activity and sleep. It also offers tips and coaching to help you meet your wellness goals. The E-Strap has Bluetooth connectivity, and the app is compatible with both Android and iOS.\r\n\r\nAvailable in black leather and two different shades of brown, this strap looks great with most watches. The buckle is available in either gold, stainless steel or rose gold colours.\r\nCheck it out\r\nHave you subscribed to Man of Many? You can also follow us on Facebook, Twitter, Instagram, and YouTube.