Earlier this year, Food Beast reported that McDonald’s was set to launch a new spinoff restaurant Called CosMc’s. The fresh concept would be based on the beloved space alien character – of the same name – that appeared in the fast food chain’s commercials in the ’80s and ’90s. And last week, one super-spy civilian went undercover, snapping photos of the soon-to-open establishment.
But today, we got our greasy little hands on the entire menu lineup.
Below, you’ll find the initial reactions to the new venture that surfaced online, which were mixed. However, McDonald’s has officially announced its plans for the CosMc’s concept, unveiling the full menu. The concept promises a fusion of brand-new, “otherworldly” beverage creations paired with a small selection of food items.
The beverage lineup boasts a diverse array, including specialty lemonades, teas, indulgent blended beverages, and cold coffee options. Imagine drinks like the Sour Cherry Energy Slush, Tropical Spiceade, S’mores Cold Brew, and a cheeky Churro Frappé. These beverages are fully customisable, offering options such as popping boba, flavour syrups, energy or Vitamin C shots, and more.
From the kitchen, anticipate savoury options like the Spicy Queso Sandwich, Savory Hash Brown Bites, and Pretzel Bites served with assorted dipping sauces. For those with a sweet tooth, offerings like the Blueberry Lemon Cookie Sundae and Caramel Fudge Brownies will get the dopamine levels flowing. Additionally, some familiar McDonald’s classics will also grace the menu, including the Egg McMuffin and M&M’s McFlurry.
The debut CosMc’s branch is set to open in Bolingbrook, Illinois, later this month. McDonald’s aims to expand this concept, planning to introduce 10 pilot locations by the end of 2024.
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Another aspect that piqued our interest was the all-day breakfast menu. While die-hard fans of the Golden Arches might be familiar with their strict breakfast cutoff times, CosMc’s will cater to rebels who prefer not to adhere to conventional eating schedules, offering brunch items until a reasonable 3pm.
Fried food aficionados emerged from the shadows, offering their varying opinions on the new concept in the comment section below Jalali’s post. One critic remarked, “Feels like a really bad dutch bros ripoff”. Another compared it, stating, “Competing with Panara/ Starbucks on the drinks”. An individual seemingly well-versed in the industry confidently asserted, “This will do well. I’m not joking. It’s Dutch bros with breakfast food. As someone in the industry I can see this doing well.”
Jalali also mentioned that there was a full team of actors filming a commercial in front of the building so it’s safe to say we can expect a fresh advertisement very soon.
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