Aimee O’Keefe is a Sydney-based freelance writer with a background in content marketing, lifestyle, architecture and travel coverage. She completed a Bachelor's degree in Media and Communications at the University of Sydney and has worked with Universal Magazines, various leading digital marketing agencies and The Local Project.
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The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.
Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
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YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
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The __gads cookie is associated with the DoubleClick for Publishers service from Google. It serves purposes such as measuring interactions with the ads on our domain and preventing the same ads from being shown to you too many times.
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Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
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The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies.
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A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.