Hookie Co.\u2019s shop motto is \u201cEnjoy the good.\u201d That mantra shines through in the easy-going and fun design of their new bike, the BMW R100\/7.\r\n\r\n\r\n\r\nUpon first glance, you can clearly see how much attention was given to this bike. Coated in dark colors and devoid of all unnecessary parts, the stripped-down frame is unapologetic and fierce. A lightning bolt emblazoned across the chassis headlines and impressive display of uncovered inter-workings and a powerful engine set beneath the saddle. Twin shocks and low, but stoic handlebars, frame a single headlamp giving the bike an inspiring retro look, but reborn in 2017 with it\u2019s LED lighting.\r\n\r\n\r\n\r\nBehind the lamp, you\u2019ll notice that Hookie has dropped the front fork by just a bit, to tune for improved compression \u2013 a theme that you see repeated throughout the build; minor tweaks to maximize performance.\r\n\r\nWith a design as creative as this, and a build to match, the R100\/7 mod certainly earns its name, The Hammerhead Shark. Head on over to Hookie\u2019s site to see this brilliant remodel for yourself.\r\nCheck it out\r\nHave you subscribed to Man of Many? You can also follow us on Facebook, Twitter, and Instagram.