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Home/Man of Many Team
Mr Scott Purcell, CFA

Co-Founder

Mr Scott Purcell, CFA

Scott Purcell CFA is the Co-Founder of Man of Many and a prominent voice in modern digital media. He holds a Bachelor of Commerce from the University of Sydney, majoring in Finance and International Business, and spent seven years as a Senior Financial Analyst at Westpac Institutional Bank. Recognised early for his entrepreneurial drive as a 2017 NSW Business Chamber Young Entrepreneur finalist, Scott now channels his expertise in digital publishing, media and advertising into collaborations with leading global brands such as Apple, Samsung, IWC and TAG Heuer.
Since launch, Scott has guided Man of Many to more than 2.1 million unique monthly readers, a community of 900,000 social followers and 130,000 newsletter subscribers. The publication became Australia’s first digital publisher to be 100% carbon neutral and Climate Active certificatied and has collected a string of major honours, including Website of the Year at the Mumbrella Publish Awards in 2020, 2023 and 2024, Best Media Platform at the B&T Awards 2023 and the B&T Award for the Planet in 2024. The brand also secured Gold for Best Native Advertising at the Digital Media Awards Asia 2024. Personally, Scott was ranked #42 on the MediaWeek Power 100 in 2024, won MediaWeek’s Next of the Best Award for Publishing the same year and is a 2025 finalist for both the AdNews Champions of Change Power List and Mumbrella Awards’ Media Brand of the Year. These achievements underscore his reputation as an innovative and influential leader in the Asia-Pacific media landscape.

Location:

Sydney, Australia

Credentials:

Chartered Financial Analyst, Bachelor of Commerce

Expertise:

Finance, Business, Startups, Whisky, Fitness, Lifestyle, Tech

Alumni of:

University of Sydney

Awards:

Ranked #47 - Scott Purcell & Frank Arthur - MediaWeek Power 100 List | MediaWeek 2023
WINNER - Publish Leader of the Year - Mumbrella Publish Awards 2023
Finalist - Publish Leader of the Year - Mumbrella Publish Awards 2021
Finalist ‑ Young Entrepreneur - City of Sydney NSW Business Chambers Awards 2017
Finalist - Westpac Institutional Bank Employee of the Year 2014
Individual WIB Partnership Award Westpac Institutional Bank 2013

As Featured In:

Smart Company

  • 2023 reflections, 2024 predictions with Man of Many’s Scott Purcell

The Sydney Morning Herald

  • The bloggers making the big bucks
  • ‘Squashed’: Smaller publishers fear fatal consequences from Facebook’s news ban

New York Weekly

  • How an Independent Blog Became Twice the Size of GQ in Australia

Mumbrella

  • Man of Many launches global e-commerce store
  • Man of Many celebrates 10-year anniversary
  • Man of Many partners with Waves of Wellness Foundation
  • Man of Many partners with The Whisky List to launch Sydney Whisky Week Festival
  • Man of Many’s leadership promotions and branded content hire

B&T

  • Man of Many Launches New Site Design & Branding
  • “A Year Of Contrast!” Man Of Many’s Scott Purcell And Frank Arthur On 2021
  • Man of Many Wins Pedestrian.TV’s Best Media Blog 2014

AdNews

  • Independent publication Man of Many on becoming THE men’s lifestyle site

Targeted Media Services Network

  • Growing with e-commerce: Man of Many launches boutique curated shop

Honcho

  • Scott & Frank: Man of Many

Internet Retailing

  • Man of Many launches online lifestyle store

AdNews

  • Independent’s Day – the next decade of trends marketers need to know
  • Independent publication Man of Many on becoming THE men’s lifestyle site
  • Predictions 2022: Publishers, data and creativity

Husskie

  • Business fundamentals of a successful website: Man of Many - Husskie

Step by Step Business

  • Scott Purcell: Navigating the Men’s Lifestyle Landscape with Man of Many

35 Articles Published - Page 2

Sydney whisky week
DRINKS

Sydney Whisky Week Returns in 2022 with 9 Epic Days of Free Whisky!

Sonos roam wireless speaker 11
AUDIO

Sonos Roam Review – An Ultra-Portable & Sleek Speaker

Glendronach aged 50 years
DRINKS

The GlenDronach Releases an Aged 50 Years Single Malt Scotch Whisky

Whisky list
DRINKS

The Whisky List Launches Virtual USA Whisky Show

Westward whisky rum cask
DRINKS

Westward Whiskey’s New Single Malt Rum Cask is Exclusive for The Whisky Club Members

Simple tax calculator
ADVICE

Simple Income Tax Calculator for Australia (ATO)

18 best australian music blogs
ENTERTAINMENT

10 Best Australian Music Blogs

Scott Henderson on a car seat with his hand on window and legs outside
ADVICE

Scott Henderson on Life After ‘Men’s Health’

Poh on MasterChef
MOVIES & TV

MasterChef Australia Recap – S12E02 – Porky’s IV

A hand using Hygiene Hand tool to push lift calling button
CULTURE

Open Doors & Push Buttons Without Touching Them

Silhouette of a man on a hill with his arms raised in air in front of sun
ADVICE

How to Become a Morning Person

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WINNER– Best Media Platform, 2023

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