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- Rockstar Games has teamed up with West Coast Customs to bring the Grotti Cheetah from Grand Theft Auto VI into the real world, with the custom supercar priced at £1 million (roughly AUD $1.94 million).
- The Ferrari Testarossa-inspired build features a 4.9-litre V8, a pink-and-blue Vice City paint job and a bespoke leather interior.
- The custom-made car is part of a wider GTA VI takeover at Selfridges London, running from 9 to 28 November ahead of the game’s 19 November release.
If you’ve ever spent hours cruising around Vice City in a stolen supercar, the kind folks over at Rockstar Games have found a way to bring that experience into the real world! Well, minus the hijacking, drive-bys and stunt bonuses of course. A real-life Grotti Cheetah from Grand Theft Auto 6 is currently on display at Selfridges in London, and it could be yours for a cool £1 million (roughly AUD $1.94 million).
The custom sports car was created by Rockstar Games in collaboration with West Coast Customs, the famous Los Angeles workshop best known for its work on Pimp My Ride. It’s one of six GTA-inspired vehicles the company has brought to life, although the Cheetah is the only one currently confirmed for sale.
It’s all part of a rather elaborate GTA VI takeover of Selfridges’ Corner Shop, where Rockstar has transformed the London department store into a slice of Vice City, complete with exclusive clothing, collectibles and plenty of fictional brands made real.
Here’s your chance to own a part of automotive & gaming history! We’re incredibly proud to have partnered with Rockstar Games® to bring the custom in-game Grotti Cheetah from ‘Grand Theft Auto VI’ to life. See the full details: https://t.co/kakQSnoh96 https://t.co/2CkYUtjEqF
— West Coast Customs (@officialwcc) November 9, 2026
GTA 6’s $2 Million Grotti Cheetah Comes to Life
Inspired by the Ferrari Testarossa, the Grotti Cheetah looks like it drove straight out of an ’80s Miami fever dream. The low-slung supercar wears a striking blue-to-pink paint job, which West Coast Customs has dubbed the ‘Vice City fade’, alongside lowered suspension, track-ready tyres and a custom-stitched Italian leather interior. If you want more supercar action, our very own Ben McKimm got a chance to review the 2026 Ferrari 849 Testarossa back in October, calling it a “brutal antidote to delicate supercars”.
Because as we all know, when you’re driving in Vice City, you’re rarely following the road rules, let alone driving slowly or safely (in-game, of course).
Underneath, the build reportedly packs a 4.9-litre naturally aspirated V8, although the exact donor vehicle hasn’t been confirmed. All in all, it’s a rather convincing recreation of the fictional supercar, right down to the Grotti badging and retro styling.
1/11All Six ‘GTA VI’ Cars By West Coast Customs
It’s not the only car from the GTA series that’s been recreated. For the release of GTA VI, West Coast Customs naturally built six GTA VI vehicles. Alongside the $2 million Cheetah, there’s the Albany Buccaneer lowrider, Progen Emerus, Invetero Coquette, Albany Manana and Pegassi Tempesta police car. Each has received its own custom paintwork, mechanical specifications and interior treatment.
But if the Cheetah has caught your eye, you won’t find a conventional checkout button. The only way to get behind the wheel is through Selfridges Personal Shopping, meaning prospective buyers will need to enquire directly.
From the game to the streets! We’re incredibly proud to have partnered with Rockstar Games® to bring the custom in-game vehicles from ‘Grand Theft Auto VI’ to life. Check out the full feature on @Hypebeast for a closer look at each vehicle. Photos: Rockstar Games® https://t.co/wOO3ahnVa8
— West Coast Customs (@officialwcc) November 6, 2026
Vice City Takes Over Selfridges
You don’t need seven figures to take home a piece of Leonida. Selfridges is also selling an extensive range of GTA VI merchandise, including Vice City Manatees football jerseys, Vice City Narcos basketball gear and a black varsity jacket priced at £1,750 (roughly AUD $3400).
My personal favourite, though, has to be the £75 (AUD $146) Burger Shot uniform shirt. Yes, Rockstar has created an actual employee uniform for GTA‘s fictional fast-food chain, complete with embroidered burger logos. Finally, you can dress like you’ve got a shift at Burger Shot at six and a five-star wanted level by seven.
1/8The GTA 6 Hype Machine Rolls On
The collection joins other GTA 6-themed merchandise, like the limited-edition vinyl release of Grand Theft Auto VI: The Album, featuring 34 tracks from artists including Travis Scott, Cardi B, PinkPantheress and Fred again. It’s another piece of Rockstar’s increasingly elaborate launch campaign, which has already seen the Miami Heat embrace Vice City with special jerseys and merchandise.
The Selfridges takeover runs until 28 November, while Grand Theft Auto VI launches on PlayStation 5 and Xbox Series X|S on 19 November.
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