There are a few brands in each industry that are easy to get excited about when they announce new drops. When you pair two of them together from separate worlds, it builds even more anticipation. When you take that scenario and throw in that they are releasing a reissue of a formerly popular and impressive product… now you’re talking about something serious. That is exactly what adidas and Alexander Wang have teamed up to do. This reissue brings back the New York designer’s urban, sporty look and feel to the industry-giant German brand of footwear and clothing. Enlarged shapes, striking visuals, and the reduction of unnecessary frills point this fashion-forward take on running shoes, in the right direction.
This unisex shoes continues to break the mold of what is expected in the industries of sportswear, streetwear, and even high fashion. This shoe is an embodiment of playfulness, and counter-culture, but is so without sacrificing any performance.
The elastic toggle lacing system, ties the low-top running sneakers together and harnessing an impressive shoes crafted of black suede, tech fabric, and neoprene. The innovative layered style is truly where you see the collaboration pay off black mesh and bright colored plastic offsetting each other brilliantly. The finished product is something unlike anythign else in the competitive space today, which is most likely the reason of this shoe’s unexpected success.
These sneakers present a deconstructed take on today’s running shoe and effectively hit their point… so much so, that they’re back for a second time to finish what they started; a complete shakeup on the modern industry. The adidas x Alexander Wang partnership is a healthy reminder that just because something is good, doesn’t mean it can’t be better.