There are parts of your skin you can hide, and then parts you can’t hide. What we’re trying to say here is that everybody can see your face so keeping that face clean is probably the most important step in men’s skincare. To ensure your face stays problem-free, first determine which skin type you have (and be honest with yourself): normal, oily, dry, aged, or a combination of the above. Then seek out a facial cleanser that targets your specific type of skin. If you aren’t exactly sure which skin type you have or which cleanser to use then by all means go for a multi-action face wash instead. And to be clear, we’re talking about facial cleanser, not a bar of soap or a body wash.