Tapping into 1990s surf culture, Oakley’s new Hydra sunglasses are guaranteed to make you shred harder than Mark ‘Occy’ Occhilupo. Ok, that’s a lie. However, you’ll at least look like a gun surfer and at the end of the day, isn’t that all that really matters? Jokes aside, these boldly developed shades are a great way to add some retro spice to any outfit this summer without forgoing any of the brand’s renowned design and technology. Best of all, they’re currently on sale just in time for beach season.
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Image: Oakley
The Hydra is accented with a modern trigger stem design that evokes the silhouette of 1980s and 90s surf styles and Oakley’s first surf culture-inspired eyewear, the Razor Blade. with the original logo. Additionally, looking to the future of Oakley eyewear design, Hydra’s brows share the same design structure as Oakley’s groundbreaking Oakley Kato eyewear launched last year. Exclusive Oakley features round out the sunglasses, including Prizm(TM) lens technology that enhances colour and contrast, non-slip Unobtainium nose pads, and a Low Bridge Fit option that contours to your face shape.
Nick Garfias, Vice President of Oakley Design, commented: “Oakley’s relationship with 1990s California surfing culture is an important part of the brand DNA. Hydra exemplifies the tradition and legacy of the iconic surfer who rode waves to perfection more than 20 years ago. We needed to create a design that honoured the familiar icons of yesteryear while incorporating the brand’s futuristic design. Hydra wanted to bring surf culture inspiration to the next generation of limitless possibilities. I aim to evoke it.”
The Hydra’s design aims to reflect the exhilaration of riding waves and enjoying the ocean with friends all day long. If you’re keen to embrace the retro summer spirit, pick up a pair now on the Oakley website for AU$180.
Image: Oakley
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