King Living 1977 Sofa | Image: King Living

King Living Unveils the 1977 Sofa: A Luxurious Fusion of Heritage and Innovation

The lush living room sets of the shagpile ’70s are back in full swing. Well, almost. King Living, the stalwart of Australian contemporary furniture is revisiting the past with its newly launched 1977 Sofa. This fresh take on “The Award,” their iconic inaugural sofa that graced living rooms back in 1977, encapsulates the enduring charm of classic design elements, ingeniously updated for the present-day connoisseur.

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King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

The ethos of King Living revolves around celebrating the Australian lifestyle through inspiring design and quality craftsmanship. The 1977 Sofa, as its latest creation, is a perfect manifestation of this approach. It’s a testament to the brand’s design heritage, showcasing a seamless blend of tradition and modernity, the old and the new.

David King, the founder of King Living, describes the 1977 Sofa as an emblem of their commitment to innovation and Australian design. It is a product borne out of understanding the shifting landscape of furniture design and the evolving tastes of its clientele.

King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

“At King Living, we are continuously advancing and evolving,” King said. “The 1977 is a testament to our history-making design. Through our long-lasting, deep relationships with our customers and our extensive understanding of the changing landscape, 1977 is a showcase of our commitment to innovation and our strength in Australian design.”

 “When we first launched the inaugural sofa, we could have never imagined that so many years on, it would still have the same design relevance it did nearly 50 years ago.”

King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

Design appeal aside, the 1977 Sofa provides a tactile treat for its users. The sofa incorporates graded comfort layers of CFC-free high-resilience foams and fibres, promising the feeling of sinking into a realm of supreme softness and infinite relaxation.

One noteworthy attribute of the 1977 Sofa is its versatility. The modular design allows infinite configurations, responding to changing lifestyles and space dynamics. This adaptability is made possible by King Living’s patented connecting system that combines modules securely and seamlessly.

King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

Priced at $1,990 (should’ve been $1,977) for a three-module package, the reasonably priced 1977 Sofa is set to appeal to those seeking an amalgamation of style and functionality. It demonstrates modernity and modularity, resonating with seasoned and emerging design enthusiasts.

Further customisation is offered through two exclusive fabric collections, with covers that can be removed, machine-washed at home, or replaced for a refreshing look. This customisable capability not only caters to individual preferences but also aids in reducing waste.

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King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

According to the brand, the packaging omits polyurethane materials and is shipped efficiently to maintain low carbon miles. Its construction features a solid recyclable steel frame and a steel suspension system for enhanced durability. Further testament to its quality and longevity, the 1977 Sofa is backed by King Living’s 25-Year Steel Frame Warranty.

To explore the full range of offerings, visit King Living. One thing is sure: like all things well-designed, the 1977 Sofa will leave a lasting impression.

King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living
King Living 1977 Sofa | Image: King Living

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Elliot Nash
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Elliot Nash

Elliot Nash is a journalist and content producer from Sydney with over five years’ experience in the digital media space. He holds a Bachelor of Communications (Media Arts & Production) from the University of Technology Sydney and a Diploma of Screen & Media from the Northern Sydney Institute of TAFE. Specialising in pop culture, news & current affairs, photography, audio and hi-fi, Elliot’s work has featured in 9News.com.au, 7NEWS.com.au, Next Luxury, Alive Radio and WhistleOut. He currently works as a Context Executive at Yoghurt Digital.