Music festivals have been down and out for the past few years, but fast food icon KFC is bringing them back into the fold, enlisting party legends Peking Duk as master of ceremony. In a saucy collaboration dripping with feel-good vibes, KFC and Peking Duk have not only unveiled a one-of-kind burger creation, they’ve also announced a blockbuster event to kick it off. Forget Tomorrowland, get ready for KFC Feastival.
Image: KFC Australia
For Aussie legends Peking Duk, the collaboration sees the group’s namesake between two buns for the first time. The Peking Cluk Burger was created in partnership with Kentucky Fried Cookin’ alum Dimsimlim and the ARIA-Award winners, bringing the tasty flavours to life. Inside, you’ll find KFC’s Original Recipe chicken fillets, a cucumber and spring onion slaw, and a hoisin glaze sauce, delivering a one-two punch to the tastebuds. But they won’t be easy to get.
In fact, getting your hands on the new collaboration will involve some careful planning and a dedication to the party lifestyle. KFC has confirmed that the Peking Cluk burger will only be available at KFC’s Feastival on Cockatoo Island on Sunday, March 13. Those lucky enough to score a ticket will have free burgers all day long, but once the event is over, the Peking Cluk will disappear from the menu.
Image: KFC Australia
“We’re cluckin’ stoked to be teaming up with KFC to pair together two of our favourite things; good tunes and good food,” Peking Duk said. “As lovers of the fried gold, working with KFC to create our own burger really is the dream, plus we can’t wait to play our music for you while you’re eating the burger – the perfect score to the perfect meal at Cockatoo Island.”
The festival itself will be a tasty endeavour in its own right. Party lords Peking Duk will headline KFC’s Feastival on Cockatoo Island, bringing their energetic live show to the stage after a few years of turmoil for the industry. Joining them is Yolngu man, rapper, and dancer – Baker Boy, fresh off the release of his latest album – Gela, and powerhouse vocalist Thandi Phoenix. Best of all, proceeds from the ticket sales will support Aussie youth’s mental well-being through the KFC Youth Foundation and its charity partners: The Black Dog Institute, ReachOut Australia and Whitelion.
Image: KFC Australia
“KFC’s commitment to the music industry has never been more important, given the pressure the industry has faced in recent years,” Kristi Woolrych, CMO KFC Australia said. “We’re proud and excited to be able to partner with such amazing talent not only on an incredible gig but to be able to cement our music relationship with the launch of the first artist collaboration product in Australia.”
If you want to be the first (and only) to get your hands on the new Peking Cluk burger, you’ll have to score an entry to the KFC Feastival. Tickets are priced at $50 and are available now. You check out the full day’s festivities via the link below.
Image: KFC Australia
Image: KFC Australia
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