NFT of a Rock Sells for $1.7 Million
According to today’s crop of rich kids, flaunting your wealth through material possessions is sooooooo 2012, man. Although losing much of its initial hype, non-fungible tokens (NFTs) have made a triumphant comeback, with a clip art JPEG of a rock recently selling for 400 ether or about AUD$1.7 million for us rookies still using fiat currency.
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Current #EtherRock Price Floor: Ξ305 Ether ($1,018,898.25)
Rock ID 62 Ξ305 Eth
Rock ID 57 Ξ325 Eth
Rock ID 89 Ξ333 Eth
Rock ID 38 Ξ345 Eth
Rock ID 48 Ξ666 Eth
Rock ID 66 Ξ666 Eth
Rock ID 77 Ξ777 EthRecent Sales
Ξ400 Eth 25 mins ago
Ξ250 Eth 16 hrs agoATH
Ξ400 Eth 25 mins ago pic.twitter.com/CwXAxtJHW8— EtherRock Price (@etherrockprice) August 23, 2021
The transaction marks the latest sale of EtherRock, a crypto collectible launched in 2017 – making it one of the oldest NFTs in the game. Built and sold on the ethereum blockchain, EtherRock is simply a JPEG of a cartoon rock. With only 100 available, its scarcity has driven up the price tag and led to a huge surge in the market.
Following the most recent sale, the new price floor sits at around USD$1.2 million (AUD$1.65 million). Incredibly, the cheapest rock two days ago was USD$305,294 (AUD$420,000) and two weeks ago; it was USD$97,716 (AUD$135,000). And what inherent value do these magical rocks possess to warrant the cost? Well, according to the EtherRock website, “These virtual rocks serve NO PURPOSE beyond being able to be brought and sold, and giving you a strong sense of pride in being an owner of 1 of the only 100 rocks in the game :)”
The EtherRock project was inspired by the Pet Rock trend from the 1970s, and while most of us may be scratching our heads as to why any sane human being would pay for them, NFT collector Andrew Kang explains that “the ownership of something so utterly useless is a quintessential example of a flex.”
The NFT craze isn’t limited to just wealthy individuals online; even multinational companies are starting to get in on the action. On Monday, payment processing giant Visa announced that it spent USD$150,000 (AUD$206,000) in ether on a CryptoPunk – a trendy digital-based avatar. “Visa’s CryptoPunk purchase is another example of a Fortune 500 racing to incorporate NFTs into their marketing strategy,” said Scott Spiegel, co-founder at BitBasel, a Miami-based blockchain start-up. “Brands such as Taco Bell, Pizza Hut, and Pringles have released NFTs of their own, but Visa’s purchase marks the largest investment in the space to date.”
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