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- Sold for USD$26m, proceeds benefit The Ferrari Foundation
- Seven times the estimate, new Ferrari auction record
- Two-tone livery: Giallo Modena and exposed carbon, Ferrari logotype featured
- Powered by unchanged 6.5-litre V12, 829 HP, 0–100 in 2.85s
- Tailor Made interior uses recycled Q-Cycle fabric and F1-derived carbon
Just 599 Ferrari Daytona SP3s were made at launch, but unbeknownst to anyone, the brand produced a very special 600th car as part of its Tailor-Made program. The one-of-one vehicle was auctioned off for charity in partnership with RM Sotheby’s at Monterey Car Week 2025.
What happened next was a bidding war that saw the realised price of this ultra-rare Ferrari reach seven times that of the pre-sale estimate, setting a new world record as the highest-priced ever paid for a new Ferrari at auction when the hammer sounded at USD$26 million (AUD$40 million). It’s far behind the most expensive car ever sold at auction, a 1955 Mercedes-Benz 300 SLR Uhlenhaut Coupe that sold for €135 million. It’s also half the price of the most expensive Ferrari ever sold at auction, a 1962 Ferrari 330 LM / 250 GTO by Scaglietti that sold for USD$51,705,000, but it’s an insane price nonetheless.
We’re still a little unsure about the livery, which reminds us of the Off-White-inspired liveries we’ve seen on Hondas, but there’s significance here that we can’t avoid. It’s the first road car from the marque to feature the iconic Ferrari logotype as an unprecedented livery, and you’ll find it on the Giallo Modena coloured side of the two-tone exterior livery. The other side isn’t painted, but exposed carbon fibre, because of course it is
This car’s serial number, 599+1, adds just one model to the sold-out Icona Series, a capstone for a vehicle priced initially from $US2.2 million ($3.38m) plus options and on-road costs when new in 2021.
Design-wise, the SP3 is based on the Sport Prototypes of the 1960s. Specifically, the Mauro Forghieri-designed Ferrari 330 P4, from which it takes its raised front guards and flat rear end. That particular model accounted for two of three vehicles that crossed the finish line together at the 1967 24 Hours of Daytona, joined by a Ferrari 412 P.
Inside, the bespoke appointments from Ferrari Tailor Made complement the two-tone exposed carbon fibre and Giallo Modena livery alongside the plethora of carbon-composite elements on the front splitter, side skirts, and rear diffuser. You’ll find Q-Cycle fabric upholstery made from recycled tires, yellow-coloured seatbelts, and the Prancing Horse motif stitched into each headrest. Finally, the instrument binnacle and steering column feature a checkered flag motif crafted from a specialised carbon fibre used by Scuderia Ferrari in Formula One.
No changes have been made to the car hardware-wise, which means the naturally aspirated mid-mounted 6.5-litre V12 producing 829 HP and backed by a seven-speed dual-clutch transmission is still alive and well. It accomplishes the 0 to 100 km/h sprint in just 2.85 seconds, while 0-200 km/h arrives in 7.4 seconds. Importantly, this is without the assistance of hybrid technology.
No $26 million Ferrari purchase is without its fair share of goodies, and the 2025 Ferrari Daytona SP3 ‘Tailor Made’ comes with a few great ones.
First and foremost is a Maranello Clutch, which is not of the automotive variety but of the handbag type. It’s inspired by Ferrari silhouettes and features an adjustable chain strap and a Giallo Modena Q-cycle ultra-suede lining, which is the same fabric used inside the car. The goodie bag also includes an official Ferrari window sticker, an owner’s manual and warranty book, a tool kit, a battery conditioner, and a cover kit.
While many cars sold at Monterey Car Week will end up in a billionaire’s collection, it’s reassuring to know that Ferrari has donated this additional SP3 for charity. All proceeds will benefit The Ferrari Foundation, a 501(c)(3) public charity, for future educational initiatives.
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