One look at Charli D’Amelio’s net worth and it’s not hard to see why so many young talents are flocking to TikTok. Having earned approximately USD$17.5 million to date, the social media star leads the pack in terms of income and influence alike. She’s trailed by older sister Dixie (net worth USD$10 million) and Addison Rae (net worth USD$8.5 million), who both have similarly gargantuan followings. Say what you will about the shallow or occasionally random nature of modern fame, but it definitely pays off for those who master it.
So how much does TikTok pay in reality? One might wonder. After perusing the following list of top TikTokers, it’s easy to think the answer would be “a lot.” But as with most things in this world, there exists a wide gap between those who make a fortune and those who don’t. To give you a little perspective, the average content creator stands to make somewhere between $20 and $40 per every 1 million views, which puts the overwhelming majority of users in the lowest possible tier. But don’t let that get in the way of your own celebrity dreams. Keep at it and you may one day make the following list of highest-earning TikTok stars.
Highest-Earning TikTokers
How much money do top TikTokers make? It’s time to find out. Here’s a list of the highest earners on the app.
1. Charli D’Amelio
- Net worth: USD$17.5 million
- Followers: 133 million
With her USD$17.5 million net worth, Charli D’Amelio maintains a sizable lead over the competition. A dancer since the age of three, she kicked off her TikTok career in May of 2019. Soon after, she became the first person in the platform’s history to earn 50 million and then 100 million followers, respectively. Charli’s now 17 years old and associated with a wide range of money-making ventures, including sponsorships, TV and film work, and a joint business called Social Tourist.
2. Dixie D’Amelio
- Net worth: USD$10 million
- Followers: 57 million
Like her younger sister Charlie, TikTok star Dixie D’Amelio maintains a huge following and pursues a host of peripheral ventures. Co-founder of Social Tourist, she’s also forged a respectable career as a YouTube personality, TV actor, and emerging pop singer.
3. Addison Rae
- Net worth: USD$8.5 million
- Followers: 86 million
Like a number of her TikTok celebrity brethren, this 21-year-old icon rose to fame on the back of her popular dancing videos. Acting roles, sponsorships, and a singing career soon followed, as did her own cosmetics line. Once the platform’s highest earner, Addison Rae’s net worth proves that she’s still making serious bank.
4. Bella Poarch
- Net worth: USD$5 million
- Followers: 87 million
On the heels of a popular lip-sync video, Filipina-American TikTok star Bella Poarch became something of an overnight success. She broke a record when one of her videos scored over 50 million likes and recently signed a major label record deal, amongst other things.
5. Josh Richards
- Net worth: USD$5 million
- Followers: 26 million
With his net worth of a cool USD$5 million, 19-year-old TikTok star Josh Richards shares the #4 spot. More than a social media influencer, he’s involved in a wide number of business ventures. That includes Ani beverages—which he co-founded—along with various sponsorship deals. He also hosts a Barstool Sports podcast and holds the position of chief strategy officer at video-sharing platform Triller.
6. TIE: Kris Collins
- Net worth: USD$4.75 million
- Followers: 42 million
Tied for fifth place is former hairdresser Kris Collins, who rose to fame on a wave of creative sketch comedy videos. Canada’s top TikToker, she recently signed a deal with talent agency UTA.
6. TIE: Avani Gregg
- Net worth: USD$4.75 million
- Followers: 26 million
One of the original Hype House stars, Avani Gregg (aka “Clown Girl”) remains best known for her beauty pointers and make-up tutorials. Loyal followers can catch her playing Gemma on the web series “Chicken Girls” or pick up her recent memoir, published in September of 2021. She shares the #6 spot with fellow TikTok celeb Kris Collins.
The Rise of TikTok
It has been an interesting few years for TikTok. At the beginning of the lockdown, downloads of the social media app exploded, perpetuated by a rising number of millennial users joining the party. At the time, data from Hootsuite and We Are Social’s April Global Statshot suggested that April 2020 was the biggest growth period for the app in history, seeing active social media users climb above 3.81 billion. The research also noted that globally, 76 per cent of users reported spending more time on their smartphone in recent weeks, while 47 per cent shared that they have been spending longer on social media.
That trend has continued, with the app now boasting over 1 billion monthly active users, making it the fourth-largest social media platform in the world. According to SearchLogistics, TikTok is currently double the size of Snapchat and quickly gaining on Instagram, however, it does face an uphill battle.
Legal Concerns
In recent times, the app has come under fire over privacy and cybersecurity concerns connected to its parent company ByteDance, which has ties to the Chinese government. As Mashable journalist Meera Navlakha outlined in her 2024 report, a growing list of nations and government bodies are taking action against the app, threatening to limit its use or ban the platform entirely.
At present, 13 countries have banned TikTok in some form or another, with international government bodies such as the European Commission and NATO prohibiting staff from using the app on their corporate phones. The countries that have banned TikTok include:
- Afghanistan
- Australia
- Belgium
- Canada
- Denmark
- India
- Nepal
- The Netherlands
- New Zealand
- Norway
- Somalia
- Taiwan
- United Kingdom
- United States
As mentioned, the bans are largely for government workers and those in national security positions, so the app is still available to the public. Total TikTok bans have been put in place for Afghanistan, India, Nepal and Somalia.
TikTok Earnings FAQ
According to the most recent estimates, TikTok superstar Charli D’Amelio has a net worth of approximately USD$17.5 million.
With her estimated net worth of USD$17.5 million, Charli D’Amelio is the highest paid TikTok star of 2022.
Hype House is currently hosting the following TikTok stars: Kouvr Annon, Nick Austin, Alex Warren, Chase Hudson, Thomas Petrou, Ryland Storms, Larri Merritt, and Vinnie Hacker.
