Published: Last Updated:
Readtime: 9 min
The Lowdown:
From Standard to Premium, here's everything you need to know about Netflix Australia prices and plans, including how much you'll spend on Netflix plans for 1 year.
Every product is carefully selected by our editors and experts. If you buy from a link, we may earn a commission. Learn more. For more information on how we test products, click here.
Netflix Australia prices have climbed steadily over the past decade, and plenty of Aussies are asking whether their subscription still delivers value. Whether you’re comparing Netflix plans in Australia side by side, hunting for the cheapest option, or trying to figure out what a Netflix plan for 1 year will cost you, this guide breaks it all down.
Netflix Australia Plans and Pricing at a Glance
Netflix currently offers three subscription tiers in Australia. The old Basic plan has been phased out entirely, leaving subscribers to choose from:
| Plan | Monthly Price | Streaming Devices | Quality | Ads? |
|---|---|---|---|---|
| Standard with Ads | AU$9.99 | 2 | HD | Yes |
| Standard | AU$20.99 | 2 | HD | No |
| Premium | AU$28.99 | 4 | 4K Ultra HD | No |
What Each Netflix Australia Plan Includes
Standard Netflix with Ads | AU$9.99/month
This is the most affordable Netflix Australia price point and a good entry option if you don’t mind a few interruptions. You’ll get HD streaming on two screens simultaneously, but expect around 4–5 minutes of ads every hour. There’s also a caveat: Netflix doesn’t fully disclose which titles are unavailable on this plan, so some content may be missing from your library.
Standard Netflix (No Ads) | AU$20.99/month
Once launched at just AU$8.99 back in 2015, the Standard plan has seen significant price inflation over the years. Today it offers ad-free HD streaming across two screens and offline downloads on up to two devices. For most households, this sits in the sweet spot between cost and convenience, though the jump from the ads plan is steep.
Premium Netflix | AU$28.99/month
The Premium plan is built for larger households or dedicated home cinema setups. You get 4K Ultra HD streaming, spatial audio, four simultaneous streams, and the ability to download content on up to six devices. If you’re splitting this plan across a household, the per-person annual cost drops considerably.
Does Netflix Australia Offer a Yearly Plan?
No, Netflix does not offer an annual subscription plan in Australia. All plans are billed monthly only, with no option to pay upfront for a full year at a discounted rate. This is worth knowing if you were hoping to lock in a cheaper yearly rate like you can with Disney+ or HBO Max.
That said, if you’re trying to budget for Netflix plans for 1 year or compare the true cost against other services, here’s what each plan adds up to over 12 months of monthly billing:
| Plan | Monthly Price | 12-Month Cost (monthly billing) |
|---|---|---|
| Standard with Ads | AU$9.99 | AU$119.88 |
| Standard (No Ads) | AU$20.99 | AU$251.88 |
| Premium | AU$28.99 | AU$347.88 |
These figures assume no price changes during the year, which, given Netflix’s track record, is not guaranteed. Netflix has raised Australian prices six times since launching locally in 2015, so your annual cost could increase mid-year without warning (though Netflix does commit to emailing subscribers at least one month before any billing changes take effect).
Why Do Netflix Australia Prices Keep Increasing?
There are several factors driving price hikes for Netflix Australia subscribers:
- Rising Production Costs: High-budget originals like Stranger Things, Bridgerton etc. are expensive, and Netflix is investing heavily in international and Australian content.
- Password Sharing Crackdown: New pricing tiers have been introduced to curb account sharing. Subscribers who extend access beyond their household now face an extra AU$6.99 / month with ads or AU$8.99 / month without ads per additional member.
- Inflation and Market Dynamics: Post-COVID inflation and shifting market conditions have forced streaming platforms to adjust their pricing models.
“As we add more entertainment value, then, of course, we can go back to our subscribers and ask them to pay a little bit more to keep that virtuous cycle moving,” Netflix co-CEO Greg Peters said during the Q1 2024 earnings call. Netflix also advises that any upcoming price changes will be communicated via email one month before the new billing date.
What Do You Get for Your Money?
The differences between Netflix’s plans come down to three key factors:
1. Ad Frequency and Catalogue Access:
The Standard plan with Ads is the most budget-friendly option, but it requires viewers to sit through periodic ad breaks—typically four to five minutes per hour—and may restrict access to parts of the content library, although Netflix hasn’t specified which titles are affected.
2. Streaming Quality and Device Flexibility:
The Standard (No Ads) and ad-supported plans offer 1080p HD streaming on two screens simultaneously, along with the ability to download content on up to two devices. In contrast, the Premium plan elevates the viewing experience with 4K Ultra HD, spatial audio for enhanced sound quality, and the capability to stream on up to four screens simultaneously while allowing downloads on up to six devices.
3. Value vs. Convenience:
The lower-cost, ad-supported plan offers a more affordable entry point at the expense of convenience and full catalogue access. On the other hand, the ad-free Standard and Premium plans provide a seamless viewing experience and superior streaming quality, though they come at a higher price point.
How Does Netflix Prices Compare to Other Streaming Services?
With the Standard and Premium Netflix plans sitting at the upper end of the market, here’s how Netflix Australia prices stack up against the competition:
| Service | Monthly Price | 4K? | Ads? |
|---|---|---|---|
| Netflix Standard with Ads | AU$9.99 | No | Yes |
| Netflix Standard | AU$20.99 | No | No |
| Netflix Premium | AU$28.99 | Yes | No |
| Disney+ Standard | AU$15.99 | No | No |
| Disney+ Premium | AU$20.99 | Yes | No |
| Prime Video | AU$9.99 | Yes (some) | Yes (+$2.99 for ad-free) |
| Binge Basic | AU$10.00 | No | Yes |
| Binge Standard | AU$19.00 | Yes | No |
| Stan Basic | AU$12.00 | No | No |
| Stan Standard | AU$17.00 | No | No |
| Stan Premium | AU$22.00 | Yes | No |
| HBO Max Basic | AU$11.99 | No | Yes |
| HBO Max Standard | AU$15.99 | No | No |
| HBO Max Premium | AU$21.99 | Yes | No |
How Does Netflix’s Catalogue Compare to Other Streaming Services?
Raw title count isn’t everything, but it does matter, and Netflix holds its own against the competition, though it’s no longer the clear leader on volume alone.
Netflix’s library sits at around 7,458 titles, well ahead of Disney+ at approximately 3,196 and Stan at 2,489. Binge has taken a significant hit, now offering around 1,856 titles after losing roughly 420 HBO and Warner Bros. entries when HBO Max launched in Australia in early 2025.
Where Netflix really pulls ahead is breadth and originals. Its catalogue spans virtually every genre – prestige drama, reality TV, stand-up comedy, documentary, anime, international film – and its investment in original content is unmatched. Global hits like Squid Game, Bridgerton, The Night Agent, and Stranger Things are Netflix exclusives that no other platform can offer.
That said, the landscape shifted considerably in 2025. The arrival of HBO Max brought with it one of the most acclaimed back catalogues in television history – The Sopranos, The Wire, Euphoria, The Last of Us, The White Lotus – all now exclusive to that platform and no longer available on Binge or Foxtel Now. For serious TV watchers, that’s a compelling reason to consider HBO Max alongside (or even instead of) a more expensive Netflix plan.
Disney+ punches well above its title count thanks to the sheer cultural weight of its catalogue, every Marvel and Star Wars title, the full Pixar and Disney back catalogue, National Geographic, and the Star hub which adds a broad range of adult dramas and comedies. It’s narrower than Netflix but arguably more consistent in quality for its target audience.
Prime Video leads the pack on sheer volume with over 9,400 titles, though the quality is more uneven. It’s a mix of strong originals (The Boys, Fallout, Reacher) alongside a large library of older or lesser-known content.
In short, Netflix remains the most versatile all-rounder for catalogue depth and originals, but Aussie subscribers paying premium prices for a Netflix plan should be aware they may also want an HBO Max subscription to access some of the most acclaimed TV of the past decade.
Does Netflix Offer Free Trials in Australia?
Netflix does not offer free trials in Australia. However, you can cancel your subscription anytime, with access continuing until the end of the billing cycle.
Tips to Save Money on Netflix Australia Prices
For those looking to trim their streaming costs:
- Share a Premium Account: Consider splitting the Premium plan with household members.
- Opt for Ads: The Standard plan with Ads at AU$7.99 per month is the cheapest option if you can tolerate occasional interruptions (we call them bathroom breaks).
- Timing is Everything: Some users cancel and re-subscribe when new seasons or shows drop.
- Bundle Deals: Look out for telco bundles—like those from Optus—that include a Standard Netflix subscription as part of a package deal.
When Will Netflix Prices Rise Again?
If history is anything to go by (and it usually is), further price increases could come any time in 2026. Netflix may also expand its ad-supported offerings alongside other potential shifts—such as the introduction of live content like sports or comedy specials—which could influence future pricing. Subscription fatigue might prompt users to rotate between services, adding yet another layer to the evolving streaming landscape.
Final Thoughts: Is Netflix Worth the Price?
Choosing the right plan depends mainly on your household size, viewing habits, and budget:
- Best for Budget-Conscious Users: Standard Plan with Ads (AU$9.99 per month)
- Best Value for Most Households: Standard Plan (No Ads) at AU$20.99 per month
- Best for 4K Lovers & Big Households: Premium Plan (AU$28.99 per month)
Netflix remains a top-tier streaming service, offering exclusive content and premium features. However, with ongoing price hikes and added fees for password sharing, it’s worth weighing whether you’re getting the best value for your money in an increasingly competitive market.
Comments
We love hearing from you. or to leave a comment.