Tasmania has undergone a renaissance of late, solidifying itself as one of Australia’s best places to source all manner of nice things, from the Pacific oysters of Pipeclay Lagoon to the grass-fed Angus cattle of Cape Grim. And while its many distilleries and wineries are doing us proud on the world stage, another high-quality product has been noticed by those in the know, and now one Australian suiting company is putting the spotlight on Tasmanian wool. Specifically, Kingston single-source merino wool.
Kingston is a fourth-generation wool producer in the northern Midlands of Tassie, with a heavy focus on sustainability and conservation. The site is home to 14 different species of threatened flora and fauna, and also boasts the largest single tract of indigenous pre-European grassland in Australia.
By using wool sourced only from this one place, M.J. Bale is joining the long list of environmentally-conscious brands which have started to focus on the textile industry’s inherent sustainability issues, and, much like a chef might showcase ingredients from a particular region to highlight their excellence, is able to put forward a high-quality product which might otherwise not be available to the public.
Launched at an event in Sydney last week, the collection, which is set to hit M.J. Bale stores later this month, is also an opportunity for the brand to give back to the original source, with a percentage from each sale going directly to Kingston farmer Simon Cameron, for reinvestment in on-farm projects which enhance the biodiversity of the land. This will coincide with a tree-planting program on Kingston, in an effort to offset the carbon footprint of the suits’ manufacture.