The idea was set in motion a few years ago as just a bit of fun, but now it has grown to be something quite impactful. The idea that gradually evolved into an idea for an actual LEGO Technic collaboration has led to a number of potentially revolutionary patents and ideas.
The head of communication for Volvo explains with this work may be relevant not only for the project, but for the industry as a whole. “We have enjoyed a truly fun and productive collaboration with the LEGO Technic team over the past few years. It allowed us to test ideas for new types of construction machines for the future, both in terms of functionality, scale, design, and interaction. This model may seem futuristic now, but autonomous, and electric construction machines are already starting to be a reality. The Volvo Concept Wheel Loader ZEUX is a realistic next step in the exciting evolution of our construction machines.”
What Arvid Rinaldo is referring to is the impressive and unexpectedly advanced design crafted by this pairing. The Scandanavian Brands came together to pair a premium toy manufacturer with a premium player in the construction equipment sector.
Both Lego and Volvo are hoping that this autonomous construction machine follows the path of lawnmowers and vacuum cleaners that have already taken the autonomous route. The fact that this gathering of impressive minds includes children as well is a fun twist on an already extraordinary story. A focus group consisting of children helped out in the process of creating the ZEUX. The group of kids looked at early drawings and models and provided helpful and creative feedback that led to the development of these exciting and intriguing new features. The two biggest additions that came as a result where the scout drone that flies separate from the machine and the boom camera that is mounted on the roof of the vehicle, appropriately called, “The Eye.”