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Hawke's Brewing Co. 'The Game for Good' | Image: Hawke's Brewing Co.

Feel-Good Friday: 8 March 2024 – Chips, Change and More Chips


Some Fridays are good Fridays, but today is a great one. Rolling into the weekend with a head full of steam and a barrel full of good vibes, we pause for a moment to acknowledge the wonderful women in our lives. International Women’s Day is a poignant reminder of the need to fight for equality, representation and opportunity, both at home and in the workforce. To all the women doing amazing things to inspire the next generation of female business leaders, innovators and mentors, we raise a glass to you. With that in mind, let’s crack into another edition of Feel-Good Friday.

new BBQ-themed limited-time launches, Korean BBQ and South American BBQ | Image: Supplied
new BBQ-themed limited-time launches, Korean BBQ and South American BBQ | Image: Supplied

Pringles Unveils Global Grill Adventure

As someone who has eaten a few thousand cans of Pringles in their time, I believe I’m uniquely qualified to say on the brand’s new BBQ-themed limited-time launches, Korean BBQ and South American BBQ are a near-religious experience. The thin, stackable chip favourite is set to introduce more than eighty different types of barbeque flavours from the East to the West to Australia, inspiring us all to travel for new global food experiences. The snacks were co-created with a Michelin Star Chef, who carefully crafted the bold flavours to appeal to local tastes.

Best of all, to celebrate the new limited-edition BBQ-themed flavours, Pringles is giving foodies a chance to win one of 80 Weber Q premium BBQs with any two purchases of Pringles regular-sized cans (118g or 134g). Aussies and Kiwis over 18 years old can enter through print, online, Facebook or Instagram. Even if you don’t snag a new barbie, you might walk away with some of the additional prizes which include 100 x Woolworths gift cards for Woolworths customers, 80 x Pringles branded wooden tumbling towers for Coles customers, and 30 x Pringles branded ring toss for independent store customers.

Hawke's Brewing Co. 'The Game for Good' | Image: Hawke's Brewing Co.
Hawke’s Brewing Co. ‘The Game for Good’ | Image: Hawke’s Brewing Co.

Hawke’s Brewing Co. Launches a Pokie Machine That Donates To Charity

While I’ve got a sneaky love for the tradesman’s Nintendo, I don’t really condone gambling – which traditionally puts me in an awkward position. Well, thanks to Hawke’s Brewing Co. that may be about to change. The beer icons have just launched ‘Game For Good’; a bespoke gaming machine that donates all of its ‘takings’ to environmental causes.

Built in partnership with technology innovation company, Nakatomi, the machine is located in The Bob Hawke Beer & Leisure Centre, where guests who grab a beer from the bar will be offered a ‘donation token’ to play the game. Players have the chance to win small, novel prizes and when a player unlocks the ‘jackpot’, the total is passed on as a donation to a local environmental group. Best of all, the ‘Game for Good’ is partly powered by solar energy, sourced from Hawke’s 100kW rooftop solar farm, one of the largest of its kind in Sydney’s inner west.

“The ‘Game for Good’ is a parody of a vintage ‘one arm bandit’ pokie machine,” Hawke’s co-founder, David Gibson said. “But in this case, our guests can play without the harm associated with pokies. Instead, every token put into the machine will equate to a real contribution to a local environmental group in the form of a real payout.”

Aussie band Pnau creating a new track using Red Rock Deli chips | Image: Supplied
Aussie band Pnau creating a new track using Red Rock Deli chips | Image: Supplied

Red Rock Deli x Pnau Launch a Crunchy Banger

There’s a lot of chip content today, I must say. The legends at Red Rock Deli have announced a first-of-its-kind collaboration with multi-platinum Australian artist Pnau. To kick off the brand’s new platform ‘Awaken Your Senses’, the two have collided for a trail-blazing track made entirely with Red Rock Deli ingredients. Yep, the new Pnau track was made with chips.

According to the brand, the crispy potato ingredients were tweaked and manipulated into musical elements, and mixed together to create the track. For example, the track’s hi-hats were created by the crunch from a Red Rock Deli potato chip mixed with the sound of the electric-starter of a gas stovetop. The gas-stovetop’s ‘ticking’ was pitched down 14 semitones, and shortened to be snappier. The sound of the chip was then added on every offbeat, with additional sound techniques used to tighten the feel. The process has been captured and recorded as part of Red Rock Deli’s new campaign.

“Working with Red Rock Deli on ‘All Your Energy’ has been an interesting space for us to play in,” Pnau frontman Nick Littlemore said. “The fusion of music and food is something we haven’t done before, and it set a new challenge for us. ‘All Your Energy’ is a quintessential Pnau track but with complex new layers for our fans to explore.”

The new track “All Your Energy” is available to stream now on Spotify or Apple Music.