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- Three-time Super Bowl Champion Patrick Mahomes has been announced as the newest brand ambassador for watchmaker Hublot.
- The NFL legend joins fellow sports stars Usain Bolt, Novak Djokovic, and Kylian Mbappé under the Hublot banner.
- Alongside the announcement, Hublot unveiled images of Mahomes wearing a Big Bang 20th Anniversary King Ceramic Gold.
The pride of Kansas City has dropped a bombshell. Three-time Super Bowl Champion Patrick Mahomes has officially joined Swiss watchmaker Hublot as brand ambassador. The Kansas City Chiefs quarterback joins fellow sports stars Usain Bolt, Novak Djokovic, and Kylian Mbappé under the Hublot banner, stepping into the role just ahead of the 2025 NFL season.
Revered for his athleticism and decision-making under duress, Mahomes is a true A-lister in the sports world. A record-breaking athlete, star of the hit Netflix documentary series Quarterback and one of the most recognisable figures in American sports, Mahomes is no stranger to the spotlight. In fact, his 2020 contract announcement, which saw the two-time MVP sign a 10-year, $450 million contract, was among the most talked-about moments in NFL history.
Now, he’s taking a swing at the watch world and he’s got a heavy-hitting, if not slightly divisive, brand in his corner. Speaking on the new deal, Mahomes described working with Hublot as an honour, relating the joint venture to his continued pursuit of excellence.
“Partnering with Hublot is an honour,” he said. “It’s a brand that understands the value of timeliness, precision, and also performance. I’m proud to be a part of a legacy that was built on mastering time with style.”

Hublot Big Bang 20th Anniversary King Ceramic Gold
- Brand: Hublot
- Model: Big Bang 20th Anniversary King Ceramic Gold
- Reference: Ref. 431.OM.1338.RX
- Diameter: 43mm
- Case Material: Polished and Satin-finished 18K King Gold
- Movement: HUB1280 UNICO Manufacture Self-winding Chronograph Flyback
- Power Reserve: 72 hours
- Water-Resistance: 100 metres
- Availability: 500 pieces worldwide
- Price: AUD$60,100
While few details have been announced regarding Mahomes’ ongoing efforts with the brand, Hublot did reveal a few first-look images of the star athlete sporting what appears to be a Big Bang 20th Anniversary King Ceramic Gold. A bold take on the brand’s most revered timepiece, the anniversary model is constructed using a mixture of alloys, most notably platinum. It is powered by the HUB1280 UNICO Manufacture Self-winding Chronograph Flyback Movement, a column wheel mechanism that boasts 72 hours of power reserve and supreme performance.
For Hublot, the addition of Mahomes to the ambassador list helps to tighten its stranglehold on the sports market. After adding Kylian Mbappé in 2022, the maison has been steadily bolstering its presence in field sports, creating a long list of top-tier talent to draw from. Now, only TAG Heuer, Rolex, and Richard Mille can lay claim to a portfolio as diverse and decorated as Hublot’s.

According to Hublot CEO Julien Tornare, Mahomes was the obvious choice for brand ambassador. The quarterback’s bend of performance, prestige and unrelenting drive perfectly embodies the spirit of innovation and excellence that Hublot strives for.
“There are good players. Great players. And then, there’s Patrick Mahomes,” Tornare said in a statement. “Patrick is a true champion who represents everything that Hublot stands for. He is a leader, he has a vision, he brought a new style of playing for the beauty of the game, all of this with confidence, passion and instinct. At Hublot, we recognise that mindset: a relentless pursuit of excellence, the courage to take risks and do it differently than others, and the dedication to continually break new ground. I have no doubt we’re up to great things next to Patrick, and I can’t wait that together we will inspire billions around the world.”
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