Bundaberg Rum Unveils Lavish Limited-Edition ‘Sugarcane Champers’ Bottles

By Sam Mangioni - News Published: 10 Jun 2022

Bundaberg Rum has been affectionately known as sugarcane champagne for years, and today they’ve turned that colloquial product name into a reality. The Queensland Distilling Company has linked up with Uber Eats to create Maison de Bundy’s Blanc de Cane, a new bottling heading to three exclusive venues on Australia’s east coast this Friday, June 10. And the best part is, the limited-edition drink will be given away for free (while stocks last), so start packing your camping gear and watch out for drop bears.

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Image: Bundaberg Distilling Company

Maison de Bundy Blanc de Cane
Vintage: 2022
L’Appellation d’origine: Crafted and bottled in Australia from Australian ingredients
Size: 640mls
ABV: 4% alcohol by volume (2 standard drinks per bottle)
RRP: Priceless

The unique partnership commemorates Bundaberg’s new alcoholic ginger beer and celebrates premium alcoholic beverages arriving on Uber Eats. “What better way to celebrate being able to get a tipple through Uber Eats along the east coast of the country than by partnering with a storied Australian brand like Bundy,” said Uber Eats General Manager of Retail, ANZ, Lucas Groeneveld. “We know Bundy is affectionately dubbed ‘sugarcane champagne’ throughout Queensland – and further afield, too – so we’re overjoyed to have been able to collaborate with Bundy to create this exclusive item. While the name is tongue in cheek, the product is world-class in every way,”.

Taking inspiration from the wine-growing houses of France, Maison de Bundy’s Blanc de Cane premium bottling deserves an exhibition at the Louvre. The 640ml glass bottle is adorned with a label featuring accentuated golden notes on a midnight black background and includes the iconic polar figure emblazoned in the centre rosette.

Image: Bundaberg Distilling Company

The release is limited to a run of just one thousand and will be available free (one bottle per person) for Uber Eats customers to enjoy at locations in Queensland, New South Wales and Victoria on Friday June 10 and Saturday June 11. Three exclusive venues have been hand-picked to distribute the rare product, including Sydney’s The Civic Hotel, Melbourne’s The Sporting Globe (Richmond) and Brisbane’s Leonards and Dawn. Bundy fans wanting to acquire a bottle simply show their Uber Eats app to bar staff at these venues from 5pm on Friday.

Sam Mangioni

Sam Mangioni is an experienced content producer and the current Entertainment, Culture & Lifestyle Journalist for Man of Many. With an extensive background in digital content production and news, Sam specialises in delivering timely, accurate and witty assessments of current events. Prior to working for Man of Many, Sam spent three years at Southern Cross Austereo where he served as a Content Producer and News Reporter for the flagship Triple M Breakfast Program. The Sydney-based reporter completed a Bachelor of Commerce from Macquarie University Majoring in Marketing in 2014. Sam's work has also featured in Fight News Australia.

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