Afterpay Day 2025: Save Up to 70% on Tech, Fashion, Homewares, and More

By Nick Hall - Guide

Published: 15 Aug 2025

Best Afterpay Day Sales
What is Afterpay and How Does it Work?
What is Afterpay Day?
- When is Afterpay Day 2025?

Readtime: 10 min

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Prepare your shopping carts; a host of sweet Afterpay Day sales are headed your way. The huge online shopping event kicks off on Thursday, 14 August at 8am and will run until midnight Sunday, 17 March. That means you only have a handful of hours to score major Afterpay Day deals on your favourite brands, from Reebok and The Iconic to Sephora and Dyson. Whether it’s sporting goods, technology, homewares, or grooming, this year’s Afterpay Day sales extravaganza is loaded with discounts, special offers and online shopping deals on heaps of top brands.

Best Afterpay Day Sales

Whether you’re in need of some new threads, tech, or other essentials, the Afterpay Day sale is sure to have all the best deals you’ve seen on the internet. To save you time, we’ve put together a list of the best Afterpay Day deals for 2025 from our favourite stores so that you can get the most out of your savings, but don’t be mistaken – Afterpay Day sales aren’t just for the fashionable. There are a bunch of great savings to be made across all sorts of different verticals.

Best Fashion Deals for Afterpay Day

If you are looking to upgrade your wardrobe this year, Afterpay Day is a perfect time to do it. The multi-day sales event dishes out massive savings across a range of fashion retailers, meaning you can score great deals on some of your favourite fashion brands for a limited time. These are the best Afterpay Day fashion deals for 2025.

Best Tech Deals for Afterpay Day

Whether you are after a new set of headphones, a bonkers smart TV or just in need of a new cooking pot, the good guys behind the Afterpay Day sale have got your back. Throughout the sales event, you’ll find big discounts on some great technology and entertainment retailers including Dyson and David Jones. Here are the best tech deals for Afterpay Day 2025.

Koala modern sofa in blue heeler copy — Koala Modern Sofa | Image: Koala

Best Homewares Deals for Afterpay Day

If you want to score some great savings on new appliances, bed linen or homewares, Afterpay Day is the ideal time to get amongst the deals. The annual event sees a number of the biggest retailers in the country offering huge discounts on their existing product lineups. Here are some of the best deals we’ve found so far.

1 braun series 9 electric shaver — Image: Braun

Best Health and Beauty Deals for Afterpay Day

There’s nothing quite like a good beauty sleep, but some quality beauty products certainly come close. For Afterpay Day 2025, there are a number of cosmetics and beauty retailers offering savings and discounts. Here are our top picks for the Afterpay Day sale this year.

27 best luxury luggage brands for mens travel suitcases louis vuitton — Louis Vuitton | Image: Louis Vuitton

Best Afterpay Day Travel Deals

Do you want to get away? Do you want to fly away? Score a massive saving on your next travel experience or holiday with these retailers and service providers. For Afterpay Day 2025, travel days are the name of the game with options like Webjet and Luxury Escapes offering great deals across the event.

What is Afterpay and How Does it Work?

If you’ve found yourself asking ‘What is Afterpay Day?’, the answer is simple – Deals, deals and more deals. The buy now-pay later platform allows you to make purchases from top brands online or in-store, with the option to pay in four interest-free instalments over six weeks (or every fortnight). According to Katrina Konstas, Afterpay country manager, events like Afterpay Day allow Australian consumers to gain access to their favourite brands immediately, particularly ahead of the holiday season.

“Afterpay Day remains one of Australia’s most anticipated shopping events, offering exceptional value across thousands of sought-after brands,” Konstas said. “With Aussies increasingly looking to plan their purchases and maximise value ahead of the holiday season, this four-day event is the perfect opportunity to shop smarter and save across multiple categories.”

If you want to make payments early, you can do so through the Afterpay app to manage your spending and payment method. And when we say no interest, we mean no interest. If you pay on time, there are no account-keeping fees, meaning your Afterpay account is entirely free. After all, the business makes money off the retailers, not customers. If you do find yourself missing a payment, don’t stress. Afterpay only charges a $10 missed payment fee, which will give you another seven days to get your affairs sorted.

It’s important to remember that while Afterpay is a cash injection that allows you to get the things you want now, it’s not quite a loan. At least it doesn’t have the same approval stipulations. Getting approved is actually remarkably easy; there are no new card applications, and there is instant approval online.

As always, spend responsibly. Take it slow and never spend above your means. If you do find yourself in strife, contact Afterpay immediately to seek help. Their team is more than happy to sort out a payment schedule that’ll help you when the money’s tight.

What is Afterpay Day?

Afterpay Day is a twice-annual savings offering from the Australian-born buy-now, pay-later giant. Over the course of three days, you’ll get exclusive access to major discounts and Afterpay Day deals from your favourite stores, with up to 70 per cent off from top retailers both online and in-store across the country.

When is Afterpay Day 2025?

As mentioned, Afterpay Day 2025 kicks off on Thursday, 14 August at 8am and will run until midnight Sunday, 17 August. This time around there are deals to be scored from key retailers like Dyson, David Jones, and Webjet. More than 5,000 retailers will join the fun, offering discounts of up to 70 per cent off, both online and in-store, giving Aussies more ways to save and shop.