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MONCLER MONDOGENIUS Closes the Gap Between Physical and Digital


It seems everyone’s eyeballs were pointed at the MONCLER MONDOGENIUS fashion show this past weekend. Marking the first time Moncler Genius has presented its collections via a digital experience, the show was literally out of this world. Starting in Milan and hosted by 15-time GRAMMY Award-winning songstress and icon Alicia Keys, viewers from around the world took in the experience.

Debuting across 5 cities and highlighting the work of 11 different designers, the experience took on a life of its own, celebrating the culture, nurturing experiences while crossing different worlds and different energies. This is what MONOGENIUS is all about.

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MONDOGENIUS took in the sights and sounds of Milan, Shanghai, Tokyo, Seoul, and New York on its way to exploring the works of sub-label designers including:

Viewers were treated to a show of cameos from celebrities, performers and visual artists including, Victoria Song, Solange Knowles, Teezo Touchdown, Akinola Davies, Khalik Allah and Luca Guadagnino, there was even a wind tunnel skydiving event. And somehow, amongst a show unlike anything we’re used to experiencing in the fashion world – the clothing was unequivocally the star of the show. We’ve compiled a list of our favourite looks from the show below, but to check out the entire experience including all looks follow the link below.

Check it out

1 moncler jw anderson

Image: MONCLER

1 MONCLER JW ANDERSON

Starting with a short film by Luca Guadagnino starring Sophie Okonedo, the scene moved through a theatre full of mannequins dressed in the classic JW Anderson get-up. We’re not sure if this is creepy, cool or both. All we know is we’d give anything to don a piece from this collection.

2 moncler 1952 man

Image: MONCLER

2 MONCLER 1952 MAN

MONCLER 1952 MAN turns up the nostalgia with a pop-art style lookbook filled with bright colours and flagrant colour blocking. We’d have no problem driving that bubble car around town either.

3 moncler grenoble

Image: MONCLER

3 MONCLER GRENOBLE

In case it wasn’t clear from this picture alone. Printed puffer jackets are the order of the day when it comes to the MONCLER GRENOBLE collection.

6 moncler 1017 alyx 9sm

Image: MONCLER

6 MONCLER 1017 ALYX 9SM

The legend himself Teezo Touchdown donned his signature nails for this 6 MONCLER 1017 ALYX 9SM collection. If you are lucky enough to listen to be an avid listener of the podcast Throwing Fits, we’re sure you know exactly how this headpiece sounds. We’re big fans.

7 moncler frgmt hiroshi fujiwara

Image: MONCLER

7 MONCLER FRGMT HIROSHI FUJIWARA

8 moncler palm angels

Image: MONCLER

8 MONCLER PALM ANGELS

Proving its depth of design goes far beyond simple prints and tracksuits, Palm Angels goes full American Western with Artist and filmmaker Akinola Davies standing next to a literal horse. On the second glance, maybe that’s a pony?!

Moncler dingyun zhang

Image: MONCLER

MONCLER + DINGYUN ZHANG

What is likely the most impressive showing from the entire event, MONCLER + DINGYUN ZHANG poses models on top of a cloud to show off the range of oversized puffer jackets. Colours and textures a plenty.

Moncler gentle monster

Image: MONCLER

MONCLER + GENTLE MONSTER

Possibly the most wearable pieces from the entire show, GENTLE MONSTER went above and beyond with a technical ensemble emblazoned with MONCLER logos. We love everything about it, even the crazy sunglasses… you can never go wrong with black on black fits.

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