In a move to further bolster Playboy’s modern approach to beauty, sex and equality, seven past Playmates from the magazine’s vast archives have recreated their original cover shots, showing that ‘beauty is ageless, sex appeal is timeless and exuberance is eternal.’
Hugh Hefner is famed for his opinion that there is no such thing as a ‘former Playmate’; that all members of the Playboy family are members for life and are always welcome.
The new shoots feature seven of the most iconic models the magazine has featured over the years, including Kimberly Conrad Hefner, Hugh’s ex-wife and the mother of his children, Charlotte Kemp, who used her fame to rally running teams to raise money for charity, Monique St Pierre, who now runs a rehabilitation house for women suffering drug and alcohol addiction, Reneé Tenison, who was the first African American Playmate of the year, Lisa Matthews, who somehow hasn’t aged a day in 26 years, as well as Cathy St George and Candace Collins.
Some of the original covers go back as far as 1979, making the gap in between shoots 38 years; a huge number when you consider the changes the magazine has seen in that time, only to come full circle. The final result? Playboy’s mantra regarding beauty, sex appeal and exuberance looks pretty bang on to us.